Home  /  How to Get Started

From the first conversation to your own marketing partner — in four steps.

Getting started with Zoo GMCC is designed to be straightforward, low-risk, and fast. The process moves in four clear steps, with a deliberate proof-of-value moment before any long-term commitment. From first conversation to fully operational marketing partner, most clients are up and running within six to ten weeks.

Step 1–2 · Weeks 1–2 Step 3 · 2–3 month pilot Step 4 · Embedded partner
01
Step 01
60 minutes
Business introduction

Discovery Call

A 60-minute deep-dive diagnostic conversation — not a sales pitch.

You'll speak with Ranjith PM (Head of GMCC) or a senior member of the leadership team. We map your capability gaps, landscape, and biggest growth opportunities. We come prepared with questions. You leave with clarity, regardless of whether you decide to proceed.
02
Step 02
Within 1 week
Assessment

Capability Audit

A tailored audit of your marketing landscape — specific, evidence-based, no generic proposals.

Within one week of the Discovery Call, we produce a tailored Capability Audit. It maps your landscape, identifies high-impact gaps, and proposes a partnership structure with a recommended engagement model, scope, team composition, and commercial framework.
03
Step 03
2–3 months
Client evaluation

Paid Pilot

One focused project — real, first-hand experience of the team before any retainer.

Our proof-of-concept model gives you genuine experience of team quality, working rhythm, communication standards, and strategic thinking. Scoped collaboratively around one specific area. You pay for the work, own the output, and decide from there.
04
Step 04
Ongoing
Official onboarding

Embedded Partnership

Named dedicated team. Monthly retainer. Deep capability integration. Long-term growth.

Once the pilot confirms fit, formal onboarding begins. Your Strategic Lead is introduced, the OKR framework is set, the SLA is signed, and the retainer begins. From this point, Zoo GMCC operates as your marketing partner — a function that manages itself and reports to you on outcomes.
Ready to start?

Book your Discovery Call.

60 minutes. No sales pitch. You leave with clarity, whether or not you proceed.

Book a Discovery Call